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Sunny Kumar

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The Psychology of Website Design

Colorful Connections: How Color Psychology Drives Engagement in Web Design and Branding Color has a lot of impact. It affects not just how individuals feel, but also what they do. Color psychology can help your business stand out, drive revenue, and even direct users to specific pages or tasks on…

Kenscio bags GOLD Award for “BEST BLOGS/ARTICLES”

Bengaluru [India], November 14: Kenscio, a leading digital marketing agency, recently bagged the GOLD Award for “BEST BLOGS/ARTICLES” at the 11th ACEF ASIAN LEADERS AWARDS under the B2B Content Marketing Campaign category for VINCULUM. The campaign consisted of writing and posting blogs and articles, enlightening the readers about its SAAS-based…

Best Time to Send Marketing Emails

Email marketing is a cost-effective method for increasing brand awareness, generating leads, and increasing revenue. It would be best if you correctly implemented your plan to get the most out of email marketing. This process entails timing the distribution of your emails, crafting compelling material, and determining the interests of…

eCommerce Email Marketing Guide

eCommerce marketing is an effective marketing tactic that relies on emails to advertise goods and services to prospective and current clients. It ranges from straightforward to complex or challenging, such as combining many campaigns to boost sales. The primary purpose of email marketing is to increase client confidence and create…

5 Important Types of Email Marketing

Email Marketing is a one-of-a-kind, robust technique that businesses use to recruit, interact with, and keep consumers. Companies may use it to provide customers with information about the industry, promotions, transactional details, and much more while building their brand. Email marketing techniques have a staggering ROI of nearly 4400%. A…

Key UX Design Principles for a Great User Experience

It’s almost impossible to define an outstanding user experience in every scenario beforehand. It might be hard to distinguish between excellent and poor user experiences.  What makes a positive experience is often arbitrary, and it will likely differ between individuals or situations. Understanding the user’s perspective is critical to the…

What Should You Know About User Experience(UX)?

User Experience design is how design teams build products that provide consumers with meaningful and relevant experiences. User Experience Design includes features of branding, design, usability, function, and the entire process of obtaining and integrating the product. UX refers to everything that influences a user’s interaction with a digital product…