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Email Marketing: The Unrivaled Channel for Customer Engagement and Retention
In spite of the many digital marketing trends and tools that have been developed, email marketing remains one of the most powerful tools in terms of customer engagement and retention. The power of email marketing lies in creating personal, direct contact with the customers, an attribute that basically creates a
Leverage SMS for Stronger Business Growth and Loyalty
In today’s fast-paced digital landscape, businesses are constantly seeking ways to connect with their customers in a meaningful and effective manner. Among the various digital marketing strategies available, SMS (Short Message Service) marketing has emerged as a powerful tool. Its direct and personal nature offers unique opportunities for brands to
Why Email Address Validation is Essential for Effective Campaigns
In the fast-paced world of digital marketing, email remains one of the most powerful tools for reaching and engaging with your audience. However, the effectiveness of your email campaigns heavily depends on one crucial step that is often overlooked: email address validation. Ensuring that your email list is accurate and
Unlock Strategies to Drive More Clicks and Engagement in Your Newsletters
In the competitive world of digital marketing, the success of your email newsletter is largely determined by your click-through rate (CTR). A high CTR indicates that your audience is not just opening your emails but also engaging with your content, driving valuable traffic to your website, landing pages, or online store.
It’s High Time You Implement These Email Personalization Strategies
We’re living in a dynamic time. Things are changing rapidly however, the need for hyper-personalization in email marketing sure is on an increase. Another rising need is to send out the right email, at the right time, keeping in mind the reader’s preferences. But, how? Solve all your email marketing
Online Entertainment Ticketing Platform’s Success Story
About the Company India’s largest online entertainment ticketing platform allows users to book tickets for movies, plays, sports, and live events. One of the most popular destinations for event ticketing in India. As a reputed brand and a market leader, it has a presence in 4 countries, with 5000+ registered
Recent Blogs
Email Marketing Insights – August 2024
Editor’s Note Dear Email Enthusiasts, Welcome to the August edition
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Real Time Personalisation (RTP) for Real-time Conversations
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Featured Blogs
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Email Marketing Insights – August 2024
Editor’s Note Dear Email Enthusiasts, Welcome to the August edition of Email Marketing Insights, your monthly guide to the latest trends shaping the digital marketing
Kenscio bags Gold Award for B2C Campaign in Retail Category for “BEST EMAIL MARKETING”
Kenscio bags Gold Award for B2C Campaign in Retail Category at 11th ACEF Asian Leaders Awards Bengaluru [India], November 14: Kenscio, a leading technology-driven digital
Kenscio bags GOLD Award for “BEST BLOGS/ARTICLES”
Bengaluru [India], November 14: Kenscio, a leading digital marketing agency, recently bagged the GOLD Award for “BEST BLOGS/ARTICLES” at the 11th ACEF ASIAN LEADERS AWARDS