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Parbeshkumar Maurya

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Strategies to Market Your Mobile Application

Post-market research, you may come to discover that your brand needs more than a mobile website for your small/medium scale business. It’s time your brand grabs the attention of smartphone generation to get them to use your efficient and exciting mobile application! Marketing a mobile app effectively requires a strategic…
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Mastering Email Deliverability: Factors That Make a Difference

Email deliverability, which is the measurement of the effectiveness of email hitting the inbox without falling into the unsolicited category, is an essential aspect of email marketing that affects a brand’s relationship with inbox providers, their sending platforms, and also their subscribers. It’s not just about drafting and sending messages.…
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Enhance E-mail Deliverability and Inbox Placements for Nippon India

About the Company Nippon Life India Asset Management is an asset manager of Nippon India Mutual Funds. Nippon Life Insurance company is a leading Japanese firm that offers a wide range of financial products, including individuals, group life, and annuity policies. There are distribution channels mainly used by face-to-face sales…
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7 Deadly Email Marketing Mistakes

Email marketing is a critical component in keeping your brand at the forefront of your subscribers’ minds, as well as ineffective customer acquisition and retention. However, due to the multiple variables, it may be rather tricky. With so many factors to consider while planning and distributing an email campaign, it’s…
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Top 7 Email Design Mistakes

Email design is a tricky feat. There are a lot many things to remember when designing your marketing communication. Here are 7 simple ways to improve your email design. ⏩Mistake 1: Header image not relevant A good header image is the first thing your target audience notices when they open…
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Maximizing ROI: Increasing Conversion Rates in Email Marketing

One of the most profitable ways of digital marketing is email marketing. Emails can give you a severe ROI (up to 3,800%), but only if your audience converts effectively. Through continuous optimization of your email campaigns, you can boost conversion rates and achieve more significant results from your email marketing…
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7 Email Campaign Management Tips

Email campaign management has taken several turns, especially during 2020. According to a source, 290+ billion emails get sent daily. The number of emails may rise to 347+ billion by 2023. A question arises here: How can My Email Campaign Become Successful? Inquire with questions: • How can you make…
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Ways to Improve Your Email Deliverability

To run a successful email campaign, the most crucial aspect is your email deliverability. Email deliverability refers to the ability to deliver emails to subscribers’ inboxes. Your email marketing campaign may fail if it doesn’t reach your intended audience – no matter how good the content or design is or…
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